How to find your voice on social media
SRL uses Facebook, Twitter, Instagram, TikTok, and YouTube in very different ways. Each platform serves a specific purpose so it’s important to be intentional about what you post on each. Hint: Students apply critical thinking skills when creating youth media and planning social media content. Below are the specific ways SRL uses each social media platform. If you’re just starting out, ask yourself: Which platforms are you considering and what type of content do you want to post, and why? What is your goal? To gain followers? Inform your community? Share announcements?
- Facebook: Post updates about our program, feel-good moments, and mentions
- Twitter: Engage and connect with online communities that share similar interests
- Instagram: Publish stories, share inspiration, tips, engage with followers via Stories feature
- TikTok: Get creative and use trends to create fun, short videos
- Youtube: Publish all student-produced content
Tip: Always tag Student Reporting Labs when posting student work. We want to see what you’re working on and help amplify it to our audience!
Themes to Consider for Your Social Media:
- What are students doing in their local/school communities that's making an impact
- What are students' thoughts on new school measures (in-person versus remote learning, masking, teaching race, etc.)
- What is your class covering (events, breaking news, updates, activities)
- What will be interesting and informative for followers to see and watch? Don’t forget about the WHY. Why are you posting?